Breakfast Cereal: The Marketing of Sugar
It’s not often you see an advertisement for Shredded Wheat, All Bran, or low-sugar organic cereals. What you do see, in a very repetitive and aggressive way, are ads for high-sugar, low-fiber content cereals. You know, Trix (Trix are for kids!), Lucky Charms (they’re magically delicious), Corn Pops, and Cap’n Crunch (one of my childhood favorites).